Based on the theme of "materials with a new feel,"
the WAF-FUL series was born from further development of a new molding method.
WAF-FUL series.
the WAF-FUL series was born from further development of a new molding method.
WAF-FUL series.
It is named after the waffle-like manufacturing method of confectionery, which is created by warming the dough in an oven and pressing it between the top and bottom,
as well as the waffle-slab structure used in architecture, which was discovered while aiming for "a bag that is soft yet self-supporting."
It was named after the waffle slab structure used in architecture.
The "FUL" in WAF-FUL, like in "BEAUTIFUL" and "POWERFUL," means "full...filled, enriched,"
expressing that it is full of softness and has a large capacity.
as well as the waffle-slab structure used in architecture, which was discovered while aiming for "a bag that is soft yet self-supporting."
It was named after the waffle slab structure used in architecture.
The "FUL" in WAF-FUL, like in "BEAUTIFUL" and "POWERFUL," means "full...filled, enriched,"
expressing that it is full of softness and has a large capacity.
The material used is medium-thick cardboard knit,
and we selected a material that met the desired conditions for its feel to the touch, the embossed texture, color development, and lightness.
Not only the feel when gripping the handle,
but also the way it envelops the contents of the bag like a cushioning material,
resulting in a soft-touch finish all around.
and we selected a material that met the desired conditions for its feel to the touch, the embossed texture, color development, and lightness.
Not only the feel when gripping the handle,
but also the way it envelops the contents of the bag like a cushioning material,
resulting in a soft-touch finish all around.
"WAF-FUL TOWN" is a new addition to the series, which is not only soft but also functional,
making it more suitable for daily use.
The handles are made of nylon tape,
making it a tote bag that can be used more casually.
Due to its ample gusset, it is a versatile and convenient bag for short trips, lessons, or as a mother's bag.
WAF-FUL TOWN (Ice gray)
WAF-FUL TOWN (Black)
WAF-FUL TOWN (Light blue)
WAF-FUL TOWN (Green)
making it more suitable for daily use.
The handles are made of nylon tape,
making it a tote bag that can be used more casually.
Due to its ample gusset, it is a versatile and convenient bag for short trips, lessons, or as a mother's bag.
WAF-FUL TOWN (Ice gray)
WAF-FUL TOWN (Black)
WAF-FUL TOWN (Light blue)
WAF-FUL TOWN (Green)
